Role of authenticity in massively multiplayer online role...

Journal of Business Research 2018 / 11 Vol. 92

Role of authenticity in massively multiplayer online role playing games (MMORPGs): Determinants of virtual item purchase intention

Wu, Shu-Ling, Hsu, Chiu-Ping
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Volume:
92
Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2018.07.035
Date:
November, 2018
File:
PDF, 543 KB
english, 2018
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