How Brands Can Make Smarter Decisions in Mobile Marketing
Bakopoulos, Vassilis, Baronello, John, Briggs, RexVolume:
57
Language:
english
Journal:
Journal of Advertising Research
DOI:
10.2501/JAR-2017-052
Date:
December, 2017
File:
PDF, 1.17 MB
english, 2017