E-zines silence the brand detractors

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SSRN Electronic Journal 2006

E-zines silence the brand detractors

Briers, Barbara, Dewitte, Siegfried, Van den Bergh, Jan
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Year:
2006
Language:
english
Journal:
SSRN Electronic Journal
DOI:
10.2139/ssrn.870258
File:
PDF, 179 KB
english, 2006
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