Sensory Marketing from the Perspective of a Support Tool...

Sensory Marketing from the Perspective of a Support Tool for Building Brand Value

Nadanyiova, Margareta, Kliestikova, Jana, Kolencik, Juraj
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Volume:
15
Language:
english
Journal:
Economics and Culture
DOI:
10.2478/jec-2018-0011
Date:
June, 2018
File:
PDF, 846 KB
english, 2018
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