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Consumers' Preference for User-Designed Versus Designer-Designed Products: The Moderating Role of Power Distance Belief
Song, Xiaobing, Zhang, Yinlong, Mittal, VikasYear:
2017
Language:
english
Journal:
SSRN Electronic Journal
DOI:
10.2139/ssrn.3074078
File:
PDF, 697 KB
english, 2017