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Extrinsic Cue of Warranty by Selling through a Reputable Website
Hsu, Huei-Chen, Lai, Chi-Shiun, Chen, Cheng-HsuiVolume:
47
Language:
english
Journal:
Journal of Advertising Research
DOI:
10.2501/s0021849907070183
Date:
June, 2007
File:
PDF, 74 KB
english, 2007