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Estimating Substitution and Basket Effects in Retail Stores: Implications for Assortment Planning
Mani, Vidya, Thomas, Douglas J., Bansal, SaurabhYear:
2016
Language:
english
Journal:
SSRN Electronic Journal
DOI:
10.2139/ssrn.2878215
File:
PDF, 766 KB
english, 2016