The influence of acceptance and adoption drivers on smart...

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European Journal of Marketing 2018 / 09

The influence of acceptance and adoption drivers on smart home usage

Hubert, Marco, Blut, Markus, Brock, Christian, Zhang, Ruby Wenjiao, Koch, Vincent, Riedl, René
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Language:
english
Journal:
European Journal of Marketing
DOI:
10.1108/EJM-12-2016-0794
Date:
September, 2018
File:
PDF, 285 KB
english, 2018
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