Building Global Brands for Chinese Private-Owned...

Building Global Brands for Chinese Private-Owned Enterprises: Strategic Paths to Upgrade the Value Chain

NO, SUYEON, KWAK, JOOYOUNG
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Volume:
54
Language:
english
Journal:
Issues & Studies
DOI:
10.1142/S1013251118500030
Date:
June, 2018
File:
PDF, 1.09 MB
english, 2018
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