Through the looking glass: The factors that influence...

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Psychology and Marketing 2018 / 09

Through the looking glass: The factors that influence consumer trust and distrust in brands

Mal, Carmen Iuliana, Davies, Gary, Diers-Lawson, Audra
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Language:
english
Journal:
Psychology & Marketing
DOI:
10.1002/mar.21146
Date:
September, 2018
File:
PDF, 482 KB
english, 2018
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