The Power of Direct Context As Revealed by Eye Tracking
Smit, Edith G., Boerman, Sophie C., van Meurs, LexVolume:
55
Language:
english
Journal:
Journal of Advertising Research
DOI:
10.2501/JAR-55-2-216-227
Date:
June, 2015
File:
PDF, 520 KB
english, 2015