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Towards a better understanding of mobile banking: the impact of customer experience on trust and commitment
Rajaobelina, Lova, Brun, Isabelle, Prom Tep, Sandrine, Arcand, ManonLanguage:
english
Journal:
Journal of Financial Services Marketing
DOI:
10.1057/s41264-018-0051-z
Date:
October, 2018
File:
PDF, 534 KB
english, 2018