I'll Follow the Minority: The Effects of Sales Level on...

Frontiers in Psychology 2018 / 7 Vol. 9

I'll Follow the Minority: The Effects of Sales Level on Purchase Intention of Self-expressive Products

Wan, Xiaoyu, Wang, Tingyi, Wu, Jifei
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Volume:
9
Language:
english
Journal:
Frontiers in Psychology
DOI:
10.3389/fpsyg.2018.01135
Date:
July, 2018
File:
PDF, 892 KB
english, 2018
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