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The face tells all: Testing the impact of physical attractiveness and social media information of spokesperson on message effectiveness during a crisis
Hong, Seoyeon, Lee, Hyunmin, Johnson, Erika K.Language:
english
Journal:
Journal of Contingencies and Crisis Management
DOI:
10.1111/1468-5973.12250
Date:
October, 2018
File:
PDF, 274 KB
english, 2018