The New Product Portfolio Innovativeness–Stock Returns Relationship: The Role of Large Individual Investors’ Culture
Cillo, Paola, Griffith, David A., Rubera, GaiaLanguage:
english
Journal:
Journal of Marketing
DOI:
10.1177/0022242918805405
Date:
October, 2018
File:
PDF, 425 KB
english, 2018