Applying experiential marketing in selling tourism dreams

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Applying experiential marketing in selling tourism dreams

Le, Dung, Scott, Noel, Lohmann, Gui
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Language:
english
Journal:
Journal of Travel & Tourism Marketing
DOI:
10.1080/10548408.2018.1526158
Date:
October, 2018
File:
PDF, 1.85 MB
english, 2018
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