An AHP Approach for Ranking Critical Success Factors of...

International Journal of Marketing Studies 2014 / 01 Vol. 6; Iss. 1

An AHP Approach for Ranking Critical Success Factors of Customers Experience in Iranian Banks from Managers’ Viewpoint

Haery, Fariddedin Allameh, Ghorbani, Hasan, Farahmand, Ali Asghar
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Volume:
6
Language:
english
Journal:
International Journal of Marketing Studies
DOI:
10.5539/ijms.v6n1p168
Date:
January, 2014
File:
PDF, 237 KB
english, 2014
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