Consumers’ attitude and adoption of location-based coupons: The case of the retail fast food sector
Souiden, Nizar, Chaouali, Walid, Baccouche, MonaVolume:
47
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2018.11.009
Date:
March, 2019
File:
PDF, 1.77 MB
english, 2019