What kind of in-store smart retailing for an omnichannel...

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Recherche et Applications en Marketing (English Edition) 2018 / 11

What kind of in-store smart retailing for an omnichannel real-life experience?

Bèzes, Christophe
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Language:
english
Journal:
Recherche et Applications en Marketing (English Edition)
DOI:
10.1177/2051570718808132
Date:
November, 2018
File:
PDF, 220 KB
english, 2018
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