O fim da infância? As ações de marketing e a...

RAM Revista de Administração Mackenzie 2010 / 10 Vol. 11; Iss. 5

O fim da infância? As ações de marketing e a "adultização" do consumidor infantil

Silveira Netto, Carla Freitas, Brei, Vinícius Andrade, Flores-Pereira, Maria Tereza
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Volume:
11
Journal:
RAM. Revista de Administração Mackenzie
DOI:
10.1590/s1678-69712010000500007
Date:
October, 2010
File:
PDF, 325 KB
2010
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