Factors Affecting the Marketing in Cultural Businesses (A...

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Factors Affecting the Marketing in Cultural Businesses (A Comparison of the Views of Executives and Academic Experts)

Rasouli, Eshaq, Kavousy, Esmaeil, Royaei, Ramezanali
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Year:
2010
Language:
english
Journal:
SSRN Electronic Journal
DOI:
10.2139/ssrn.1655132
File:
PDF, 186 KB
english, 2010
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