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Information & Management 2018 / 12

Moderating effects of time pressure on the relationship between perceived value and purchase intention in social E-commerce sales promotion: Considering the impact of product involvement

Peng, Lifang, Zhang, Weiguo, Wang, Xiaorong, Liang, Shuyi
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Language:
english
Journal:
Information & Management
DOI:
10.1016/j.im.2018.11.007
Date:
December, 2018
File:
PDF, 679 KB
english, 2018
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