Using system dynamics modeling to evaluate a community-based social marketing framework
Biroscak, Brian Joseph, Bryant, Carol, Khaliq, Mahmooda, Schneider, Tali, Panzera, Anthony Dominic, Courtney, Anita, Parvanta, Claudia, Hovmand, PeterLanguage:
english
Journal:
Journal of Social Marketing
DOI:
10.1108/JSOCM-01-2018-0014
Date:
December, 2018
File:
PDF, 344 KB
english, 2018