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A Study to Explore Relationships Between Customer Demographics and Brand Loyalty in The Indian Telecom Sector
Prasad, K Sai, Mishra, SitaVolume:
5
Journal:
International Journal of Customer Relationship Marketing and Management
DOI:
10.4018/ijcrmm.2014070101
Date:
July, 2014
File:
PDF, 395 KB
2014