A Model of Distributor Firm and Manufacturer Firm Working...

A Model of Distributor Firm and Manufacturer Firm Working Partnerships

Anderson, James C., Narus, James A.
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Volume:
54
Language:
english
Journal:
Journal of Marketing
DOI:
10.1177/002224299005400103
Date:
January, 1990
File:
PDF, 2.10 MB
english, 1990
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