Impact of Social Networks on Brand Value Based on Customer...

Impact of Social Networks on Brand Value Based on Customer Behavior Using Structural Equations

Radpour, Reyhane, Honarvar, Ali Reza
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Volume:
9
Journal:
International Journal of Customer Relationship Marketing and Management
DOI:
10.4018/IJCRMM.2018070104
Date:
July, 2018
File:
PDF, 819 KB
2018
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