To follow the yellow brick road: exploring the journey to...

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To follow the yellow brick road: exploring the journey to mental well-being consumption

Wyllie, Jessica, Carlson, Jamie
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Language:
english
Journal:
Journal of Marketing Management
DOI:
10.1080/0267257X.2018.1556224
Date:
January, 2019
File:
PDF, 2.38 MB
english, 2019
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