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Using Bibliometrics and Text Mining to Explore the Trends of E-Marketing Literature from 2001 to 2010
He, Wu, Chee, Thad, Chong, Dazhi, Rasnick, ElizabethVolume:
2
Journal:
International Journal of Online Marketing
DOI:
10.4018/ijom.2012010102
Date:
January, 2012
File:
PDF, 857 KB
2012