A Market Expansion Ability Approach to Identify Potential...

A Market Expansion Ability Approach to Identify Potential Exporters

Yang, Yoo S., Leone, Robert P., Alden, Dana L.
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Volume:
56
Language:
english
Journal:
Journal of Marketing
DOI:
10.1177/002224299205600108
Date:
January, 1992
File:
PDF, 1.54 MB
english, 1992
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