Purchase Intentions and Purchase Behavior

Journal of Marketing 1979 / 03 Vol. 43; Iss. 2

Purchase Intentions and Purchase Behavior

Morrison, Donald G.
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Volume:
43
Language:
english
Journal:
Journal of Marketing
DOI:
10.1177/002224297904300207
Date:
March, 1979
File:
PDF, 1.10 MB
english, 1979
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