Investigating Household State Dependence Effects across...

Investigating Household State Dependence Effects across Categories

Seetharaman, P.B., Ainslie, Andrew, Chintagunta, Pradeep K.
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Volume:
36
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1177/002224379903600407
Date:
November, 1999
File:
PDF, 1.64 MB
english, 1999
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