Effects of attitude formation, persuasive message, and...

Effects of attitude formation, persuasive message, and source expertise on attitude change: An examination based on the elaboration likelihood model and the attitude formation theory.

Nakamura, Masahiko, Saito, Kazushi, Wakabayashi, Mitsuru
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Volume:
61
Year:
1990
Language:
english
Journal:
The Japanese journal of psychology
DOI:
10.4992/jjpsy.61.15
File:
PDF, 1.51 MB
english, 1990
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