A longitudinal study of Olympic Games’ impact on the image...

Journal of Travel & Tourism Marketing 2019 / 05 Vol. 36; Iss. 4

A longitudinal study of Olympic Games’ impact on the image of a host country

Tasci, Asli D. A., Hahm, Jeeyeon (Jeannie), Terry, Deborah Breiter
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Volume:
36
Language:
english
Journal:
Journal of Travel & Tourism Marketing
DOI:
10.1080/10548408.2019.1568952
Date:
May, 2019
File:
PDF, 1.45 MB
english, 2019
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