Predicting Store Profit and Customer Satisfaction: The...

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Predicting Store Profit and Customer Satisfaction: The Moderating Role of Customer BATNA and Salesperson's Job Attitude

Chi, Shu-Cheng, Friedman, Ray A., Shih, Huei-Lin
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Year:
2010
Language:
english
Journal:
SSRN Electronic Journal
DOI:
10.2139/ssrn.1612372
File:
PDF, 180 KB
english, 2010
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