Attract customers with a cold look: when do we prefer cold...

Asia Pacific Journal of Marketing and Logistics 2019 / 04 Vol. 31; Iss. 2

Attract customers with a cold look: when do we prefer cold representative

Xie, Zhipeng, Zhao, Jing, Wang, Tao
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Volume:
31
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/APJML-03-2018-0125
Date:
April, 2019
File:
PDF, 208 KB
2019
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