Product/Consumption-Based Affective Responses and...

Product/Consumption-Based Affective Responses and Postpurchase Processes

Westbrook, Robert A.
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Volume:
24
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1177/002224378702400302
Date:
August, 1987
File:
PDF, 1.64 MB
english, 1987
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