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Emotional brand communication on Facebook and Twitter: Are DMOs successful?
Lalicic, Lidija, Huertas, Assumpció, Moreno, Antonio, Jabreel, MohammedLanguage:
english
Journal:
Journal of Destination Marketing & Management
DOI:
10.1016/j.jdmm.2019.03.004
Date:
March, 2019
File:
PDF, 710 KB
english, 2019