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The Moderating Effects of Problem Characteristics on Experts’ and Novices’ Judgments
Spence, Mark T., Brucks, MerrieVolume:
34
Language:
english
Journal:
Journal of Marketing Research
DOI:
10.1177/002224379703400204
Date:
May, 1997
File:
PDF, 1.82 MB
english, 1997