Augmented Customer Strategy (CRM in the Digital Age) || Customer Relationships and Digital Technologies: What Place and Role for Sales Representatives?
N'Goala, Gilles, Pez-Pérard, Virginie, Prim-Allaz, IsabelleVolume:
10.1002/97
Year:
2019
Language:
english
DOI:
10.1002/9781119618324.ch9
File:
PDF, 319 KB
english, 2019