Strategic customer foresight: From research to strategic...

Technological Forecasting and Social Change 2019 / 07 Vol. 144

Strategic customer foresight: From research to strategic decision-making using the example of highly automated vehicles

Schweitzer, Nicola, Hofmann, Rupert, Meinheit, Andreas
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Volume:
144
Journal:
Technological Forecasting and Social Change
DOI:
10.1016/j.techfore.2019.04.004
Date:
July, 2019
File:
PDF, 2.59 MB
2019
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