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The impact of scandal on sport consumption: do different scandal types have different levels of influence on different consumer segments?
Abeza, Gashaw, O’Reilly, Norm, Prior, Daniel, Huybers, Twan, Mazanov, JasonJournal:
European Sport Management Quarterly
DOI:
10.1080/16184742.2019.1586974
Date:
March, 2019
File:
PDF, 2.01 MB
2019