Alignment of business and social media strategies: insights...

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Journal of Business Analytics 2019 / 04

Alignment of business and social media strategies: insights from a text mining analysis

Hassan Zadeh, Amir, Jeyaraj, Anand
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Journal:
Journal of Business Analytics
DOI:
10.1080/2573234X.2019.1602002
Date:
April, 2019
File:
PDF, 2.43 MB
2019
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