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Do immersive techniques help to capture consumer reality?
Sinesio, Fiorella, Moneta, Elisabetta, Porcherot, Christelle, Abbà, Silvia, Dreyfuss, Lise, Guillamet, Kévin, Bruyninckx, Seppe, Laporte, Charles, Henneberg, Sven, McEwan, Jean A.Language:
english
Journal:
Food Quality and Preference
DOI:
10.1016/j.foodqual.2019.05.004
Date:
May, 2019
File:
PDF, 1.01 MB
english, 2019