The effects of integrated information & service,...

The effects of integrated information & service, institutional mechanism and need for cognition (NFC) on consumer omnichannel adoption behavior

Park, Joonyong, Kim, Renee Boyoung
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Language:
english
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/APJML-06-2018-0209
Date:
May, 2019
File:
PDF, 422 KB
english, 2019
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