Relationship Between Word of Mouth (WOM) Communication and Brand Equity of Sport Products Among Consumers in Kuantan, Pahang
Abdul Latif, Rozita, Ramli, Norlina, Mohamed Alauddin, Aishah NadirahVolume:
6
Language:
english
Journal:
International Journal of Social Sciences and Management
DOI:
10.3126/ijssm.v6i2.23545
Date:
April, 2019
File:
PDF, 372 KB
english, 2019