Book review: Kyle Gray, The Story Engine: An Entrepreneur’s...

Book review: Kyle Gray, The Story Engine: An Entrepreneur’s Guide to Content Strategy and Brand Storytelling without Spending All Day Writing

Singh, Dr Shailey
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Volume:
8
Journal:
IIM Kozhikode Society & Management Review
DOI:
10.1177/2277975218784812
Date:
July, 2019
File:
PDF, 536 KB
2019
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