From dreaming to believing: a review of consumer engagement behaviours with brands’ social media content across the holiday travel process
Creevey, Dean, Kidney, Etain, Mehta, GlennVolume:
36
Journal:
Journal of Travel & Tourism Marketing
DOI:
10.1080/10548408.2019.1624242
Date:
July, 2019
File:
PDF, 1.44 MB
2019