Champagne: the challenge of value co-creation through...

International Journal of Wine Business Research 2019 / 06 Vol. 31; Iss. 2

Champagne: the challenge of value co-creation through regional brands

Kunc, Martin, Menival, David, Charters, Steve
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Volume:
31
Language:
english
Journal:
International Journal of Wine Business Research
DOI:
10.1108/IJWBR-09-2017-0056
Date:
June, 2019
File:
PDF, 215 KB
english, 2019
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