[Advances in Intelligent Systems and Computing] Proceedings of the Thirteenth International Conference on Management Science and Engineering Management Volume 1002 (Volume 2) || Research on the Advertising Diffusion Effectiveness on Microblog and the Influence of Opinion Leaders
Xu, Jiuping, Ahmed, Syed Ejaz, Cooke, Fang Lee, Duca, GheorgheVolume:
10.1007/97
Year:
2020
Language:
english
DOI:
10.1007/978-3-030-21255-1_46
File:
PDF, 574 KB
english, 2020