Advertising Originality Decisions in Competition

Customer Needs and Solutions 2019 / 6 Vol. 6; Iss. 1-2

Advertising Originality Decisions in Competition

Qiu, Chun, Vakratsas, Demetrios, Dall’Olio, Filippo
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Volume:
6
Language:
english
Journal:
Customer Needs and Solutions
DOI:
10.1007/s40547-019-00095-0
Date:
June, 2019
File:
PDF, 1.45 MB
english, 2019
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